ReSKINNED
SYNOPSISAwareness campaign for the collaboration between Sweaty Betty and Re-skinned.
An estimated 92 million tonnes of clothing end up in landfill every year. But just because you’re ready for an update, it doesn’t mean it should be game over for your activewear.
In this film we explain the collaboration between Sweaty Betty and pre-loved fashion organisation re-Skinned, to extend the life of clothes. Shot in the Re-skinned warehouse, we see the step by step process of recirculating Sweaty Betty activewear.
CLIENTSweaty Betty x Reskinned
DISCIPLINESFilm Direction
Video Editing
Post-Production
Concept Development
Creative Direction